Style developments are continuously altering at nice velocity. With many components influencing the model decisions of as we speak, it’s arduous for a model to face out from the remaining. This very true because the pandemic has prompted a fast rise in ecommerce, digital advertisements, and social media advertising and marketing.
Liv Schreiber is a trend blogger, stylist, and entrepreneur based mostly in New York Metropolis who has emerged as a pacesetter in serving to trend manufacturers make this transformation and creating a strong digital presence. She has a novel perspective on the style enterprise due to her work at her trend targeted digital advertising and marketing company, Brand Caffeine, which she runs together with her twin brother. She additionally collects very important shopping for knowledge from her 50,000 followers.
Style apart, what makes Liv totally different from different trend influencers is that she treats model as an afterthought compared to engaged on bettering power, kindness, and positivity. Liv believes it’s simple to look good on the surface if you really feel good on the within.
Along with trend recommendation, her mission is to assist followers and purchasers ease signs of tension, loneliness, and normal quarter-life confusion. Her method is very useful to these within the trend business which can be aspiring entrepreneurs themselves. On her social media profiles, she shares each her huge wins and challenges that she faces every day. Followers recognize her counterintuitive recommendation such because the significance of labor and life stability for entrepreneurs. Liv encourages her purchasers, followers, and associates to stay life unconventionally, overlook what different folks assume, and work smarter.
As a 3rd era entrepreneur, Liv reaps recommendation from her dad, repeating, “it may possibly take months or years to discover a buyer and seconds to lose one.” Schreiber’s method permits her to focus an excessive amount of her power on ensuring her purchasers at all times get wonderful customer support and that she’s at all times including worth to each purchasers and followers.
A method that she’s discovered to present again to her follower is by making a free schooling program referred to as Zoom Style Week for tons of of scholars around the globe. Her loyal viewers loves that she mixes life recommendation with experiences in trend and styling.One of many greatest items of recommendation that Liv offers aspiring trend entrepreneurs is to by no means be afraid to say sure to an enormous alternative even when they don’t assume they’re prepared.
She found this herself when she was 21 years of age and referred to as on by serial entrepreneur Jesse Itzler for model recommendation. As a substitute of offering him with a listing of shops to go to as he requested her for, she supplied to model him in individual. Quickly, she turned a stylist for him and billionaire spouse Sara Blakely who’s a titan within the trend business because the CEO of SPANX. Liv’s abilities had been quickly found and she or he assisted with the launch of SPANX activewear the next spring. This led to extra nice alternatives with prime trend manufacturers and Fortune 500 corporations.Right now because the co-founder of Model Caffeine, she places her expertise to work, serving to trend manufacturers create content material and enhance their digital presence.
Images by: Liv Schreiber