What simply took place? Bullitt Staff, the British handset maker that produced the rugged Cat telephones that regularly packed distinctive and atypical options, has long gone into bankruptcy. The corporate additionally made in a similar way sturdy gadgets sporting the Land Rover and Motorola logo names, even though lately it’s been pivoting against its satellite tv for pc connectivity industry.
Previous this month, The Telegraph wrote that Bullitt Staff, Britain’s best smartphone maker, was once getting ready to cave in because it struggled to compete with the likes of Apple and Samsung. The corporate instructed the e-newsletter that its satellite tv for pc connectivity industry and all of its 100 staff could be transferred to a brand new corporate owned through its collectors; on the other hand, Cellular International Reside noticed a variety of ex-employees who wrote on LinkedIn that all of the group of workers have been laid off.
The LinkedIn posts state that Bullitt Staff folded on January 26 after a “important deliberate restructuring” failed.
Bullitt’s Cat (or Caterpillar) telephones from a couple of years in the past got here with a number of memorable options. The Cat S41 had a 5,000mAh battery that doubled as an influence financial institution that may be shared with different gadgets. The Caterpillar S60 was once published in 2016 as the arena’s first smartphone with an built-in thermal imaging digital camera, made through Flir. Extra lately, the Cat S42 H+, which arrived all the way through the peak of Covid occasions, boasted antimicrobial silver ion era constructed into the telephone’s frame all the way through production, making it the primary absolutely antibacterial handset, it appears.
Bullitt was once additionally in the back of the Land Rover Discover, Motorola Defy sequence, and Kodak Ektra (beneath), to call a couple of. The corporate began focusing extra on its satellite tv for pc messaging provider two years in the past, hoping to license the era and repair to cellular community operators, different producers, undertaking shoppers in addition to the federal government and armed forces.
One in all Bullitt’s more moderen gadgets to make headlines was once the Motorola Defy Satellite tv for pc Hyperlink, a Motorola-branded Bluetooth keychain accent that enabled virtually any smartphone to ship and obtain textual content messages in puts with out mobile indicators.
The general public are not going to note Bullitt’s absence, however one fewer participant within the smartphone marketplace, regardless of its measurement, is rarely just right for customers, particularly fanatics of rugged, distinctive handsets.