

UNWTO has introduced a brand new Startup Festival to enhance girls tourism tech marketers and innovators around the Center East.
Introduced at Biban 2023, Saudi Arabia’s biggest SME convention, the Girls in Tech Startup Festival: Center East, will additional advance UNWTO’s paintings to make tourism a pillar of ladies’s empowerment. The initiative provides innovators the risk to compete for enhanced capability construction and visibility. Finalists in every class will sign up for the UNWTO Innovation Community, giving them get right of entry to to the UNWTO Member States community, mentorship methods and to UNWTO scholarship alternatives.
UNWTO Secretary-Common Zurab Pololikashvili, says: “Tourism startups have the ability and agility to change into the field consistent with the Sustainable Construction Objectives. Tourism startups also are main the way in which in advancing girls empowerment, within the Center East and globally, and UNWTO is thrilled to enhance the area’s perfect innovators and virtual marketers.”
Who can practice?
- Startups will have to be led, owned or controlled by means of girls living in any of the next international locations: Saudi Arabia, United Arab Emirates, Egypt, Qatar, Oman, Bahrain, Kuwait, Jordan, Lebanon, Syria, Iraq, Libya and Yemen.
- Concept Degree, Early Degree or Sequence A startups with a minimal viable product or concept that is able to be advanced and funded.
- Have a full-time crew, a examined pilot and marketing strategy.
- Be scalable with possible for global enlargement.
Startups will have to additionally belong to no less than one of the crucial following classes:
- Social Have an effect on: For startups that concentrate on era in wellness, well being, city construction, rural construction, sustainability, and training with cross-cutting advantages with tourism.
- Tourism and Trip Revel in: Startups specializing in the meals and beverage, transportation and lodging, go back and forth, and retail industries to take part.
- Long term Tech: Startups that leverage fintech, AI, AR/VR, cryptocurrency, Web of Issues, blockchain era, virtual twinning and the Metaverse.
- Occasions and Neighborhood: Startups considering social and messaging platforms, e-sports and gaming platforms, community-based packages, events-related platforms, and training era.
Packages shut on the finish of July 2023 and the winners will likely be introduced on the Tourism Tech Journey (TTA), to be hung on Global Tourism Day (27 September Riyadh, Saudi Arabia).