Warner Song acquires stake in Serbian document label, Mascom Information


Warner Song has bought a stake in Serbian document label, Mascom Information.

Warner says that it has loved a a hit courting with Mascom for greater than 20 years, with the latter corporate appearing as Warner Song’s native distributor. 

In line with the announcement, the brand new construction will see the 2 corporations paintings in combination to construct a roster of native artists, with the chance for acts to be up-streamed into Warner Song’s world community.

Mascom’s catalog will proceed to be dispensed by means of Warner Song’s ADA.

Thru their new partnership, the corporations had been running along side Serbian superstar and TikTok superstar Sergej Pajic on his newest releases Kabul and Mia Bella.

His movies have racked up greater than 12 million perspectives on YouTube and entered the native trending charts, whilst he has constructed up greater than 350,000 fans on YouTube, 500,000 on Instagram, over 1,000,000 on TikTok and 36,000 per month listeners on Spotify.

Mascom Information is a label that has constructed its presence in Serbia over greater than two decades, representing artists in genres starting from classical to pop, jazz to digital tune.

It has additionally bought a deep catalog of Yugoslav-era tune. One of the most artists it really works with come with Disciplin A Kitschme, Električni orgazam, Struka, Prti Bee Gee, Dangerous Reproduction, Sergej Pajić, Marko Louis, Kanda Kodža i Nebojša, Eyesburn, Ritam Nereda, Isidora Žebeljan, Mladabeba, Ivan Jegdić, Keni nije mrtav. It is a part of the Mascom staff of businesses, which additionally operates in guide publishing, artist illustration and leisure retail.

“This can be a landmark construction inside the South East Europe area.”

Izabela Ciszek-Podziemska, Warner Song

Izabela Ciszek-Podziemska, Common Supervisor, Warner Song South East Europe, stated: “This can be a landmark construction inside the South East Europe area.

“Via making an investment in Mascom we’ll have the infrastructure and a staff of native mavens at the flooring to find nice new skill, whilst we will be able to faucet into Warner Song’s incredible world community to provide artists the chance to turn into world superstars.

“Sergej is a smart instance of anyone we are hoping to peer at the world degree quickly.”

“We’re overjoyed that Warner Song has made this funding into our corporate.”

Slobodan Nesovic, Mascom

Slobodan Nesovic, CEO of Mascom, added: “We’re overjoyed that Warner Song has made this funding into our corporate.

“We’ve loved a perfect courting over time and this subsequent degree of our partnership will permit native Serbian artists to sign up for a significant document label and revel in international good fortune. It’s an exhilarating time for our corporate and the Serbian tune business.”Song Trade International



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