BMW of North The usa introduced in a commentary two adjustments to its govt control group with the appointments of Raymond Wittmann as govt vice chairman & CFO and Marcus Casey as vice chairman, advertising and marketing.
Govt Vice President and CFO
Raymond Wittmann joins the BMW of North The usa govt board to guide monetary operations for the corporate. Particular obligations come with overseeing finance & controlling, possibility control, treasury, taxes, payroll, procurement, company technique, and facility control. Wittmann replaces Stefan Kramer who’s returning to Germany to tackle a brand new position as head of finance, International Monetary Products and services at BMW Workforce headquarters in Munich.
After acquiring his doctoral thesis in aerospace engineering, Wittmann started running at McKinsey & Corporate in 2006 first as marketing consultant and later as spouse, that specialize in the automobile, production industries and aerospace. In 2015, he joined the BMW Workforce circle of relatives as vice chairman plant set up in Mexico for BMW Workforce Plant San Luis Potosí, liable for the mission control of making ready the corporate’s latest production web site. From there, Wittmann transitioned again to Munich in 2018, after which led the company strategic making plans division for the BMW Workforce the place he additionally labored at the U.S. marketplace technique and sat on an advisory board for the U.S. senior control. Maximum lately, Wittmann served as vice chairman of meeting at BMW Workforce Plant Munich excited by subjects comparable to productiveness, high quality, protection, and price compliance.
Vice President, Advertising
Marcus Casey will oversee all advertising and marketing communique for the BMW logo inside the U.S. marketplace together with promoting, retail advertising and marketing, shopper revel in and logo partnerships, CRM, and virtual media. His most up-to-date submit was once on the BMW Workforce headquarters in Munich, the place he served as vice chairman, virtual and eCommerce since 2019 the place he was once liable for managing the corporate’s virtual platforms globally. Casey succeeds Uwe Dreher, who was once appointed vice chairman of selling for the BMW Workforce Area Europe.
With a profession spanning over 23 years, Casey holds global virtual trade and advertising and marketing revel in in each the go back and forth and automobile industries. He began off at Lufthansa AG as a control affiliate in1998 and moved directly to a bunch of increasingly more senior control positions inside the advertising and marketing enviornment each within the U.S. and Germany, from buyer loyalty to virtual gross sales, cellular and on-line content material control, and analytics. In 2017, Casey got here to the BMW Workforce in Munich turning into vice chairman of industrial control for the corporate’s virtual services and products and merchandise, together with hooked up automobile.
“We have now been lucky to have a observe report of dynamic, gifted management right here within the U.S. and we’re excited to welcome Raymond and Marcus to the group,” stated Sebastian Mackensen, president & CEO of BMW of North The usa within the commentary. “Ours is a important marketplace for the BMW Workforce globally and with their wealthy global revel in in addition to their robust wisdom of the U.S. industry, Raymond and Marcus will play an integral position in strengthening our momentum each in the community and inside the corporate’s international footprint. We’d additionally love to thank Stefan and Uwe for his or her nice contributions through the years and sit up for their persisted luck of their new positions at headquarters.”