LOS ANGELES, Would possibly 10, 2022 – Tennis Channel and on-line employment market ZipRecruiter are teaming up throughout the spring sequence of clay-court occasions main into the French Open on the finish of Would possibly. Because the inaugural sponsor for the community’s annual Highway to Roland Garros policy, ZipRecruiter touchpoints succeed in tv, on-line and streaming platforms right through April and Would possibly. ZipRecruiter may also introduce specifically created Tennis Channel content material that may debut in Would possibly.
The absolutely built-in partnership connects ZipRecruiter and Tennis Channel audiences with a number of of essentially the most stunning places at the skilled tennis circuit – amongst them Rome, Madrid and Monaco. On-air activations come with in-coverage options, sponsor lockup trademarks and co-branded Highway to Roland Garros inventive. ZipRecruiter will take over internet sites Tennis.com and TennisChannel.com at other issues this spring, and each and every will provide customers with custom designed editorial content material. Tennis Mag may also come with local integration inside of its pages in align with the sequence partnership.
ZipRecruiter-branded Highway to Roland Garros content material may also take root on Tennis Channel’s Fb, Instagram and Twitter platforms as will linear in-match options.
Distinctive within the partnership, ZipRecruiter and Tennis Channel are creating a three-part sequence in regards to the industry of tennis, which can start operating in Would possibly. Every phase will view this in the course of the lens of the community’s operations executives and group of workers, and seem on Sinclair Broadcast Workforce virtual houses right through 2022 after first operating on Tennis Channel’s tv community.
“We couldn’t be extra venerated to have ZipRecruiter as Tennis Channel’s inaugural Highway to Roland Garros sponsor,” mentioned Irv Schulman, senior vp, head of promoting gross sales, Tennis Channel and Sinclair Broadcast Workforce. “They’ve been an ideal spouse and we’re going to create thrilling activations in combination throughout a time of the season when American audiences are looking at clay-court tennis from the time they wake till they close issues down for the evening.”
Every April and Would possibly the Highway to Roland Garros hyperlinks greater than a dozen clay-court occasions as the most productive gamers in tennis play their means towards Roland Garros, recurrently known as the French Open, Would possibly 22-June 5. One of the most game’s 4 majors, the French Open is the arena’s maximum prestigious clay tennis match, and a few of the maximum majestic occasions in all of sports activities. Tennis Channel’s policy of the two-week match will be offering reside tv fits right through the day, with reside and on-demand fits on streaming platform Tennis Channel Plus. The just lately introduced T2 loose ad-supported tv community may also raise reside French Open fits, as will Bally Game regional sports activities networks owned via Sinclair Broadcast Workforce.
